Essentials Package
This streamlined program focuses on the most transformative elements of our approach while allowing more independent implementation. Transform your academic work into agent-ready material with essential coaching support at critical stages of your journey.
3-4 Month Program
What does this include?
Intro Video Course – one-hour course that gives you all the tools you need to write a winning book proposal
The Great Reframing – intensive coaching sessions to transform your ideas into a BIG book, with wide public appeal
Finding Your Voice – intensive coaching sessions that help you develop the unique and powerful writing style that agents and publishers are looking for
Agent Introductions – Priority-lane access to more than a dozen literary agents, with quick, concrete feedback*
Group Coaching – lifetime membership in the popular Scholars to Storytellers affinity group
Who is this for?
Scholars on a budget who want to work closely with John but feel confident in their ability to take suggestions, implement feedback independently, and work on a tighter timeframe. This package is perfect for academics who don't mind cutting a few corners to keep costs down while still receiving the essential coaching that transforms academic thinking into compelling trade narratives.
What should I expect?
Our “full coaching” package is a unique, all-inclusive program that follows a proven, seven-step sequence to success:
1 – The Intro Video: You begin by watching a one-hour intro video that guides you through the basics of commercial publishing and sets you up to understand how it’s different from academic publishing—a critical mindset shift
2 – The Great Reframing: You then get several hours (as many as you need) of personalized, one-on-one coaching with John aimed at strategic reconceptualization, reframing of your topic for a general audience, finding your narrative arc, character and plot development, big-picture thinking, discovering the true heart and soul of your book, and answering the critical question—what is the story I really want to tell?
3 – Finding Your Voice: You also get several hours (as many as you need) of personalized, one-on-one coaching with John that helps you unleash the writer within. He’ll work with you to find your voice as an author and a writer (not just a scholar), helping you see your subject through the lens of character, plot, narrative tension, climax, storytelling, anecdote, emotion and passion—in short, all the things academia has beaten out of you over the years.
4 – Agent Introductions*: If all looks good, we will begin sending your proposal out to our network of literary agents, most of whom reply within a few days, with concrete feedback if it’s not right for them (rather than after two months with a simple “no thank you” – which is all too common), allowing us to keep moving and keep refining until (fingers crossed) we can find you an agent.
BONUS: Group Coaching: You also receive lifetime membership in our popular group coaching program. This is a brilliant, dynamic group of scholars who meet twice a month with John and exchange tips, tricks, challenges and obstacles along the road to writing for a general audience. This is a subscription plan that costs $127/month but is FREE for private coaching clients!
How much will this cost me?
Investment
Starting at $4,537
Customized plans up to $8,247
Flexible Payment Options
Institutional funding accepted
University procurement welcome
Payment plans available
Not sure about the investment?
Schedule a free consultation to explore your options and discover the perfect fit for your publishing journey.